What’s the most popular book trailer on Youtube? I don’t really know the answer to that question, but I’m thrilled to note that our video for Lat’s hilarious graphic novel Kampung Boy has now passed 70,000 views on Youtube. I guess that’s what’s meant by ‘going viral’. Quite amazing.

Have a look, and then see what all the fuss is about by buying the book Matt Groening describes as ‘one of the all time great cartoon books’ here.

[youtube http://www.youtube.com/watch?v=21LdfRH6qbU]